Whether you are a self-employed freelancer or a startup founder, a PR strategy is vital to your personal branding.PR refers to conveying information in order to affect public perception about your business or personal brand. It includes media mentions (press releases, radio and TV appearances, and features and interviews in...
Why you need a content strategy for your business
Nearly 4 billion people use social media globally. Most people use the internet to get information and to look for products and services they need. Your ideal customer is likely online. Your competitor is likely trying to reach them. Effective customer-centric content enables you to inform your target audience about...
